Pricing
Simple pricing. Kindness included.
Families can use Kindnesss free forever. Paid plans fund how the product is built and run — and 20% of every paid subscription fee goes back to good.
All list prices are shown and charged in US dollars (USD). Online checkout is not switched on yet. Paid plans are listed so families, schools and companies can plan ahead — activating payment is our next operational step.
For families
Family
Everything a family needs to start noticing and recording kindness.
Free always
- Parent-owned family circle
- Child profiles by first name or nickname
- Pledges, completions and parent approval
- Kindness Passport with credits and badges
- Kindness Ideas library
Kindnesss Plus
For families who want a richer, longer-running kindness record.
$39.99 per year
- Everything in Family
- Extended family history and passport archive (planned)
- More children and trusted adults as the product supports it
- Seasonal challenges and printable certificates (planned)
- Early access to new premium features (planned)
- Helps fund the 20% Impact Promise
Features marked “planned” are on our roadmap and are not available yet.
For schools
School plans are currently offered through our Founding School Pilot. The full teacher, class and admin layer is in development.
School Starter
Up to 250 students. A gentle way to start a whole-school kindness habit.
$995 per year
- Up to 250 pupils/students
- School kindness challenges
- Family-linked participation
- Aggregate class reporting (pilot)
- Founding School Pilot onboarding
Kindnesss School
Up to 750 students. Our core plan for a full school community.
$1,995 per year
- Up to 750 pupils/students
- Everything in School Starter
- Year-group and whole-school challenge tracking (pilot)
- Aggregate impact summaries (pilot)
- Priority pilot support
School Plus
Larger schools and settings that want more depth as features land.
$3,495 per year
- Larger student numbers
- Everything in Kindnesss School
- Advanced reporting direction (roadmap)
- Multi-campus support (roadmap)
- Named pilot partner contact
District / School Group
Trusts, districts and groups running kindness across many schools.
Custom talk to us
- Multiple schools under one programme
- Group-level aggregate reporting (roadmap)
- Shared challenges across schools (roadmap)
- Tailored onboarding
For companies
Company Circles use the same engine as families and schools, with workplace language. See Kindnesss for Companies. No public employee leaderboard and no automated employee scoring.
Company Starter
Up to 100 employees. A simple way to start a visible workplace kindness habit.
$1,495 per year
- Up to 100 employees
- Company kindness and volunteering missions
- Private individual Kindness Passports
- Aggregate participation summary (pilot)
- Company challenges
Kindnesss Company
Up to 500 employees. Our core plan for a whole workplace.
$2,995 per year
- Up to 500 employees
- Everything in Company Starter
- Team and department positioning (roadmap)
- Aggregate impact summaries (pilot)
- Priority onboarding support
Company Plus
Up to 2,000 employees, with more depth as features land.
$5,995 per year
- Up to 2,000 employees
- Everything in Kindnesss Company
- Company-sponsored School or Community programmes (aggregate reporting only)
- Planned annual impact reporting
- Named onboarding contact
Enterprise
Large or multi-site employers running kindness across the whole organisation.
From $10,000 per year
- Over 2,000 employees
- Multi-site and multi-country programmes (roadmap)
- Group-level aggregate reporting (roadmap)
- Tailored onboarding
The 20% Impact Promise
20% of every paid Kindnesss subscription fee supports charitable causes doing good in the real world.
Calculated on subscription fees actually received, excluding taxes, refunds and chargebacks. Kindnesss is not a charity — it is a commercial product with a charitable-giving commitment.
See how the promise worksRewards are never processed here
Kindnesss records the pledge only. We never collect or transfer the reward. Pledge rewards are arranged privately by the adult who pledged them. We do not offer tax advice on subscriptions or on rewards.
Recording rewards in your currency
Families can record a pledge reward in their local currency for their own records only. Kindnesss performs no conversion and handles no funds.