Acceptable Use Policy

1. The spirit of Kindnesss

Kindnesss exists to encourage real kindness in a way that is safe for everyone involved, especially children. This policy forms part of the Terms of Service and applies to everyone who uses Kindnesss, in every kind of Circle.

2. Missions and pledges must be safe

• Set only acts that are safe, legal and appropriate for the age and ability of the participant.
• Never set an act that requires a child to travel alone somewhere unsafe, to approach a stranger, to handle money or valuables unsupervised, or to take a physical risk.
• Never set an act that involves alcohol, tobacco, drugs, gambling, weapons, or anything sexual.
• Never use a mission to punish, shame, coerce, humiliate or pressure someone, or to extract labour disguised as kindness.
• Do not set an act whose real purpose is to obtain information about a person, to promote a business, or to campaign politically through a child.

3. Rewards must be appropriate

• Kindnesss never moves money. A recorded reward is a private promise between adults and the participant, fulfilled off the platform.
• Do not record a reward that is unlawful, age-inappropriate, sexual, intoxicating, or conditional on secrecy from a parent or guardian.
• Do not use a reward record to disguise a payment, a loan, an investment, a wage, a bounty or any commercial transaction.
• Do not use Kindnesss to solicit funds from other people or to run a fundraiser through a child.

4. Protecting children

• Only add a child as a participant where you are their parent or guardian, or you are authorised by your school or organisation to do so.
• Do not enter a child's surname, address, school, telephone number, email address or any health, immigration or justice information into Kindnesss.
• Do not share a Kinder access link with anyone who should not have access, and do not publish it anywhere.
• Do not encourage a child to write anything into a completion that identifies where they are, who they are with, or how to contact them.
• Do not attempt to use Kindnesss to reach, contact, groom or influence a child outside your own authorised Circle.

5. Content that is never allowed

• Harassment, bullying, threats, hate speech, or content that targets a person or group.
• Sexual content of any kind, and any sexualisation of a minor.
• Violent, graphic, self-harm or suicide-promoting content.
• Illegal content, or content that facilitates a crime.
• Impersonation of another person, a school, a company, a charity or Kindnesss itself.
• Spam, advertising, chain messages, phishing or links intended to deceive.
• Deliberately false completions or fabricated acts intended to obtain credits, badges or a reward.

6. Technical misuse

• Do not attempt to access another Circle, another account, another participant's record, or administrative functionality you are not entitled to.
• Do not probe, scan, overload, scrape or reverse engineer the service, or attempt to defeat rate limits, seat limits or access controls.
• Do not automate account creation, checkout, or submissions.
• Do not upload or transmit malware, or use Kindnesss to attack another system.
• Responsible security reports are welcome — please tell us rather than exploiting an issue.

7. Organisation programmes

Schools, companies, community groups and Pathways organisations must use Kindnesss only for the programme they enrolled for, must have the authority to enrol the people they add, and must not use participant records for discipline records, performance management, surveillance, ranking of individuals, or any purpose their own rules do not permit.

Kindnesss deliberately does not offer a public leaderboard of individuals. Do not reconstruct one outside the product in a way that shames or ranks children.

8. Reporting a problem

If you see something on Kindnesss that breaks this policy, or you are worried about a child's safety inside a Circle, tell us through the Privacy Request form or our organisation enquiry form, describing the concern without sending unnecessary personal detail.

If a child is in immediate danger, contact your local emergency services first. Kindnesss is not an emergency service and cannot respond in real time.

9. How we enforce this

Where we reasonably believe this policy has been broken, we may remove content, revoke a Kinder link, suspend or restrict an account or a Circle, refuse a future subscription, or terminate access. Where it is reasonable and safe to do so, we will explain what happened and give an opportunity to put it right.

Where we are legally required to report something, or where we believe reporting is necessary to prevent serious harm, we may do so.