Build a kinder school.
Measure the difference.
Turn school values into real-world action with safe, parent-aware kindness challenges and measurable collective impact.
No likes. No followers. No public child profiles. No strangers.

Why schools
A positive digital space that drives real-world action
Kindnesss is not a social network and not a feed. It is a quiet record of kind acts, reflection and family encouragement.
Culture and character
Give your school values a daily, visible practice β not a poster on the wall.
Family engagement
Parents and grandparents encourage the same challenges at home, inside a private family circle.
Community action
Kindness that happens in the street, the care home and the park β not on a screen.
Measurable, privately
Aggregate class, year and school reporting. Individual passports stay private.
10,000 Acts of Kindness
A whole-school goal families can join from home. Every approved act counts once towards the school total β with no child ever ranked against another.
- Or run a 30-Day Kindness Challenge across a single year group
- Acts approved by a parent or guardian, as always
- Aggregate totals only β no public child leaderboard
School Admin Console
LIVE ON ALL PAID SCHOOL PLANSWhat your administrators actually get today, using your school's own records β not sample data.
- Roster and seat management (250, 750 or 2,000 seats), with CSV import
- Classes and year groups, with pupils assigned and moved
- School-wide or single-class kindness challenges
- Recent activity and aggregate impact by category and class
- Staff administrators, teachers and reporting viewers
Individual Kindness Passports stay private. Schools see first name and an optional last initial, never a linked family's private Family Circle data.
School plans
Pricing for schools
All prices in US dollars, billed annually. 20% of every paid subscription fee supports charitable causes.
School Starter
Up to 250 pupils, with the live School Admin Console: roster, classes, challenges and aggregate impact.
$995 per year
Subscribe annuallyKindnesss School
Up to 750 pupils/students, with the live School Admin Console for a full school community.
$1,995 per year
Subscribe annuallySchool Plus
Up to 2,000 pupils/students, on the same live School Admin Console β for large schools and settings.
$3,495 per year
Subscribe annuallyDistrict / School Group
Trusts, districts and groups running kindness across many schools.
Custom talk to us
Talk to usSecure online checkout is available for paid annual plans. Prices are shown and charged in US dollars (USD).
Choose your live school plan
School Starter ($995/year, 250 pupil seats), Kindnesss School ($1,995/year, 750 pupil seats) and School Plus ($3,495/year, 2,000 pupil seats) are all live products on the same School Admin Console. When you subscribe, you create your School Circle and open the console straight away: classes, school-wide and class kindness challenges, staff administrators, teachers and reporting viewers, and aggregate participation and impact reporting β all from your school's own records.
District and multi-school group programmes are handled as custom work and priced separately. Talk to us about what your group needs.
Safe by design
Schools store a first name and an optional last initial β no surnames, birth dates, addresses or child contact details. School-led activity is verified by an authorised school administrator and recorded with their name and the time; a child's private Family Circle missions are still approved by their own parent or guardian, and schools never see them. No public child profiles, no stranger messaging, no leaderboard ranking children.
20% Impact Promise
20% of every paid Kindnesss subscription fee supports charitable causes doing good in the real world. How it works.