Build a kinder school.
Measure the difference.
Turn school values into real-world action with safe, parent-aware kindness challenges and measurable collective impact.
No likes. No followers. No public child profiles. No strangers.

Why schools
A positive digital space that drives real-world action
Kindnesss is not a social network and not a feed. It is a quiet record of kind acts, reflection and family encouragement.
Culture and character
Give your school values a daily, visible practice โ not a poster on the wall.
Family engagement
Parents and grandparents encourage the same challenges at home, inside a private family circle.
Community action
Kindness that happens in the street, the care home and the park โ not on a screen.
Measurable, privately
Aggregate class, year and school reporting. Individual passports stay private.
10,000 Acts of Kindness
A whole-school goal families can join from home. Every approved act counts once towards the school total โ with no child ever ranked against another.
- Or run a 30-Day Kindness Challenge across a single year group
- Acts approved by a parent or guardian, as always
- Aggregate totals only โ no public child leaderboard
School Impact Dashboard
SAMPLE DEMO DATAIllustration of the reporting direction. These are made-up sample numbers, not real impact.
82%
Participation (sample)
3,140
Acts recorded (sample)
640
Community acts (sample)
410
Planet acts (sample)
Individual Kindness Passports remain private to the child's family. Schools see aggregate class, year and school figures only.
School plans
Pricing for schools
All prices in US dollars, billed annually. 20% of every paid subscription fee supports charitable causes.
School Starter
Up to 250 students. A gentle way to start a whole-school kindness habit.
$995 per year
Join the pilotKindnesss School
Up to 750 students. Our core plan for a full school community.
$1,995 per year
Join the pilotSchool Plus
Larger schools and settings that want more depth as features land.
$3,495 per year
Join the pilotDistrict / School Group
Trusts, districts and groups running kindness across many schools.
Custom talk to us
Talk to usOnline checkout is not switched on yet. Paid plans are listed so families, schools and companies can plan ahead โ activating payment is our next operational step.
Join the Founding School Pilot
School-specific administration is being offered as early access while we build the full school tenant and admin layer. Teacher accounts, class rosters, school-wide challenge management and school reporting are pilot or roadmap features โ they are not live yet.
Pilot schools start today the honest way: staff and families create ordinary parent-controlled Kindnesss family accounts and run a named school challenge together. We work with a small number of founding schools and build the school layer around what they need.
Safe by design
Parents own and approve every child's account and acts. No public child profiles, no stranger messaging, no precise location and no leaderboard ranking children.
20% Impact Promise
20% of every paid Kindnesss subscription fee supports charitable causes doing good in the real world. How it works.